Tips on preventing burn out
1. AREA COVERED -
Keep clients within a 10 mile radius of your home, refer out clients
who call to the next closest sitter.
2. NETWORK WITH OTHER
SITTERS - Find the sitters that cover the "same" area as
you when you take time off or are sick and sitters that cover
areas you do not cover or services you do not offer.
3. TIME OFF - Or
"closed" as we like to say it in the industry. Your first year
it might not matter if you only have a few clients but eventually
you will be busy and before you know it you will have NO days
off. Plan now to create REGULAR time you are closed. Busy
full time sitters schedule work 7 weeks open then the next 2 weeks
closed, then 7 weeks open, then the next 2 weeks closed.
To keep your clients informed of your
dates CLOSED put them on your web site and in a short one page
newsletter you create and give out at
EACH New client
consulation End of each pet
job Mail out twice a year to
clients Email out twice a year to
clients
You will find if you inform your clients
ahead of time of your "closed dates" they will book their travel
around you. On the rare times when they ask for a referral it
will come in handy to have a list of one or two sitters to refer
them to. Just refer the client, do not get involved with
contract negotiations. Let the other sitter do their OWN
consultation and have the client sign the other sitters contract and
pay them directly. This limits your liability when you take
time off or have to refer when you are sick etc.
4. CHARGE ENOUGH -
DO NOT think that by charging the lowest rate in town you will get
all the clients. Instead you will get all the clients most
sitters do not want!
5. DO NOT OVERBOOK
- Know your limit and stick to it. You are like a small hotel,
with just a set number of rooms, when you are booked you are
booked. Click HERE
to review maximum number of sits per day.
6. HOLIDAY CHARGES
- Charge extra on the holidays. Even minimum wage
workers get double and triple time on holidays. Remember you
are taking away precious time you could be with your family and
friends on a holiday so your clients can be with "their" family and
friends!
7. JUST SAY NO - There
are some clients you should just say no to, for
example Vicious
dog Dog tied to chain or rope and left
outside Bizarre situation or
client Filthy
house Chronic late payer
8. CREATE BUSINESS
POLICIES - Here are some examples of business policies you
might want to think about 1. What
types of services will you offer and what types of services won't
you offer ? (drop-in, daily walks, grooming,
transportation, overnights, housesitting,
etc.) 2. What will be the length
and charge per visit? 3. How early
and how late will you do visits?
4. What time of night will you not answer the phone
after? 5. How long do you
want free consultations to last, 1 hour, 1
1/2hours? 6. What if they want a
second consultation, what do you charge?
7. What will you charge for extra services like, picking up
extra pet food supplies or driving back keys?
8. How far in advance do clients
need to book your service? 9. When
will you start taking reservations for holidays like Thanksgiving
& Christmas? (Suggestion
- don't let clients book any earlier than the middle
of October because if they book too far in advance they will
generally change their plans) 10.
What if client returns early, do you have a refund
policy? 11. How many pet sits can you
take on each day before you are booked?
12. How many will you take on for a
holiday? (Remember if you
take on your maximum number you will have NO time to spend with your
family) 13. Define your service
area and stick to it
(Remember you should start at a 10 mile radius and pull in your
mileage each year) 14 . How will
you tactfully refuse service to a
client?
Remember, you are self employed
now. If you do not set your business policies, then your
clients will and that is not the position you want to be in.
If you follow some of these simple steps
you can have a long, happy and successful business.
MOST
sitters go out of business due to burn out---don't be one of
them!
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